Postdoctoral Fellow at CSIRO
26 May 2023
Blog: matt-lab.github.io
Twitter: @MattAndreotta
LinkedIn: @matthew-andreotta
Link to handout: tinyurl.com/antiscience-materials
Link to slides: tinyurl.com/antiscience-workshop
Good news! Australians generally trust science
“Misinformation about climate science … has sowed uncertainty, and impeded [the public’s] recognition of risk” (Intergovernmental Panel on Climate Change, 2022, Chapter 12)
“Misinformation costs lives. Without the appropriate trust and correct information, diagnostic tests go unused, immunization campaigns … will not meet their targets, and the virus will continue to thrive.” (World Health Organization, 2020)
“In effect, disinformation can affect the full range of human rights by disrupting people’s ability to make informed decisions about policies relating to, for example, the environment, crime, migration and education, among other issues of public interest and concern.” (Secretary-General to United Nations General Assembly, 2022, p. 3)
Anti-science are relatively-enduring claims of an event, object, process, person, or group of people that is inconsistent with scientific consensus or methods
Harmless anti-science?
Wikipedia’s List of Common Misconceptions
Harmful anti-science?
Sign from Freedom Rally, Melbourne, 2021
Activity: What are some anti-science claims about your own field?
Brainstorm some examples of anti-science claims about your own field, in section 1.1 of the handout.
It could be broad (“climate change impacts are overstated”) or specific (“the World Economic Forum proposed 15-minute cities to begin a Great Reset by climate-crazed tyrants and conspiracies”).
Some questions to reflect on:
Mental models are a cognitive representation of the elements and the causal relations (or patterns) of a world.
Activity: The foundations of mental models
Write down your chosen claim in section 2.1 of the handout.
Fundamental understandings of the world, society, and human nature
Fundamental understandings on the structure of society
Fundamental understandings on the interaction between society and environment
Powerful, malevolent groups coordinate in secret to deceive the public
What is knowledge and where does it come from?
Fundamental understandings of what is right and wrong
Activity: The underpinnings of anti-science
Choose an anti-science claim from section 1.1 of your handout. Reflect on the worldviews of someone who might endorse your chosen anti-science claim. Write down these in section 1.3. Some prompts:
Adopting anti-science views can satisfy psychological needs (K. Douglas, Sutton, & Cichocka, 2017; Hornsey, 2020)
Psychological needs can shape the logic between layers
Epistemic needs
What we’ve discussed
Implications for science communicators
Profile: Acceptors
The anti-science: Overconfidence in the effectiveness of ‘green’ climate change mitigation (e.g., recycling)
The foundation: Concern for environmental harms, worldviews and ideology encourages belief in anthropogenic climate change
The recommendation: Leverage need for cognitive consistency
Profile: Fencesitters
The anti-science: On average, do not perceive climate change as harmful.
The foundation: Some harbour conspiracist worldviews, some are disengaged.
The recommendation: Emphasise threat of disinformation, encourage critical reflection.
Profile: Sceptics
The anti-science: Do not perceive climate change as harmful or anthropogenic.
The foundation: Conservative ideology, solution aversion.
The recommendation: Leverage social needs by using messages from conservative sources or stories from former climate change deniers. Leverage need for cognitive consistency to emphasise belief in empiricism and science.
Activity: Brainstorming communication strategies
What communication might be effective in changing your chosen anti-science claim? Write down your thoughts in section 1.5.
Consider:
Activity: Your psychological roots
Reflect on the science claim you chose in an earlier activity, noting your thoughts in sections 2.3 to 2.5
Consider: